G-STAR (Game Show & Trade, All-Round)
South Korea's Flagship Online, Mobile, and Esports Gaming Showcase
Founded in 2005 and headquartered at BEXCO in Busan, G-STAR is South Korea's premier international game exhibition, spotlighting online multiplayer worlds, mobile innovations, and esports.
The Pulse of Korean MMORPG and Online Gaming
Inaugurated in Seoul in 2005 before making its permanent home at Busan's BEXCO convention center in 2009, G-STAR arose from South Korea's PC bang phenomenon. It serves as the primary stage for Korean heavyweights such as Nexon, NCSoft, Krafton, Netmarble, and Pearl Abyss to unveil major online titles and state-of-the-art graphics tech.
B2B Nexus and Esports Excellence
G-STAR features one of Asia's most bustling B2B hubs, facilitating vital licensing and joint-venture negotiations between Western publishers and Asian mobile developers. Seamlessly paired with the annual Korea Game Awards and live stadium tournaments, it remains a pillar of East Asian digital culture.